UPDATED: Chevrolet Sonic Dead In Canada, Report Claims

Steph Willems
by Steph Willems

As our previous story detailed, new car buyers are leaving the passenger car market in droves, so it’s not surprising to see automakers getting up and leaving the party. General Motors capped off 2018 by announcing its intention to drop six car models, leaving the fate of its remaining sedans and hatches in question.

North of the border, it seems a seventh model has disappeared before the other six even got a chance to get their coats and boots on. According to GM Authority, citing multiple sources familiar with GM’s operations, the Chevrolet Sonic’s life has come to an end in Canada. How long will it last in its home country of the United States?

Built at GM’s Orion, Michigan assembly plant alongside the electric Bolt, the Sonic always stood in the sales shadow of its larger sibling, the Cruze. New models shun the ballsier, second-generation 1.4-liter turbo inline-four found in the Cruze, preferring to stick with a naturally aspirated 1.8-liter and first-gen 1.4L. Offered as a rarely-seen sedan or a hatch, the car appeared in 2011 as a 2012 model.

GM Authority claims the model’s discontinuation in Canada isn’t just a rumor (GM Canada has not yet confirmed it), as the model’s sales show a steep decline in the latter months of 2018. November sales north of the border totalled 12. The month before, 37. As well, the company’s Canadian consumer webpage shows no 2019 model, while the American page shows the 2019 model and its modest price increase compared to last year’s model.

It’s worth noting there’s no 2019 Cruze sedan or Malibu found on the Canuck page, either, though buyers can apparently find $3,000 in incentives for the latter model. We’ll update this post if and when we hear back from GM.

Reports last year suggested the Sonic would soon leave Chevy’s lineup, but the appearance of a 2019 U.S. model poured cold water on the issue. While a 2019 model lives on in America, GM’s decision to scrap car nameplates and the overall market trend towards crossovers and trucks leaves its future in serious doubt. Orion’s valuable American plant space is wasted on the Sonic; the facility will likely become home to GM’s future electric car models.

Yesterday’s reporting of fourth-quarter 2018 sales saw the Sonic fell 55.7 percent in the U.S. compared to a year earlier. The model’s 2017 sales were just a third of what they’d been just a few years earlier, and 2018 brought the tally even lower.

Update: Ester Bucci, senior communications manager for GM Canada, confirmed in an email to TTAC that the Sonic will indeed bow out of the Canadian market once 2018 models dry up on lots. “This change will allow Chevrolet to focus our car strategy in areas where there is more customer interest, specifically the Spark in the Small Car segment where we see volume and market share opportunities moving forward,” Bucci wrote.

[Image: General Motors]

Steph Willems
Steph Willems

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  • Jeff Weimer Jeff Weimer on Jan 04, 2019

    No Sonic in Canada? It's done in the USA.

  • Jeff Weimer Jeff Weimer on Jan 04, 2019

    This is a long-term trend towards utility in vehicles. From at least the 50s through the 80s the 2-door coupe was what was desired - everything was diseinged with 2 doors first and 4 as an afterthought. In the 90s the sedan became prominent and the coupe faded away. Now the sedan is falling away to the similar sized CUV - which has more everyday utility. At current prices, wouldn't you want the most usefulness you can get? Why not a high-riding wagon?

  • Whynotaztec Like any other lease offer it makes sense to compare it to a purchase and see where you end up. The math isn’t all that hard and sometimes a lease can make sense, sometimes it can’t. the tough part with EVs now is where is the residual or trade in value going to be in 3 years?
  • Rick T. "If your driving conditions include near-freezing temps for a few months of the year, seek out a set of all-seasons. But if sunshine is frequent and the spectre of 60F weather strikes fear into the hearts of your neighbourhood, all-seasons could be a great choice." So all-seasons it is, apparently!
  • 1995 SC Should anyone here get a wild hair and buy this I have the 500 dollar tool you need to bleed the rear brakes if you have to crack open the ABS. Given the state you will. I love these cars (obviously) but trust me, as an owner you will be miles ahead to shell out for one that was maintained. But properly sorted these things will devour highway miles and that 4.6 will run forever and should be way less of a diva than my blown 3.8 equipped one. (and forget the NA 3.8...140HP was no match for this car).As an aside, if you drive this you will instantly realize how ergonomically bad modern cars are.These wheels look like the 17's you could get on a Fox Body Cobra R. I've always had it in the back of my mind to get a set in the right bolt pattern so I could upgrade the brakes but I just don't want to mess up the ride. If that was too much to read, from someone intamately familiar with MN-12's, skip this one. The ground effects alone make it worth a pass. They are not esecially easy to work on either.
  • Macca This one definitely brings back memories - my dad was a Ford-guy through the '80s and into the '90s, and my family had two MN12 vehicles, a '93 Thunderbird LX (maroon over gray) purchased for my mom around 1995 and an '89 Cougar LS (white over red velour, digital dash) for my brother's second car acquired a year or so later. The Essex V6's 140 hp was wholly inadequate for the ~3,600 lb car, but the look of the T-Bird seemed fairly exotic at the time in a small Midwest town. This was of course pre-modern internet days and we had no idea of the Essex head gasket woes held in store for both cars.The first to grenade was my bro's Cougar, circa 1997. My dad found a crate 3.8L and a local mechanic replaced it - though the new engine never felt quite right (rough idle). I remember expecting something miraculous from the new engine and then realizing that it was substandard even when new. Shortly thereafter my dad replaced the Thunderbird for my mom and took the Cougar for a new highway commute, giving my brother the Thunderbird. Not long after, the T-Bird's 3.8L V6 also suffered from head gasket failure which spelled its demise again under my brother's ownership. The stately Cougar was sold to a family member and it suffered the same head gasket fate with about 60,000 miles on the new engine.Combine this with multiple first-gen Taurus transmission issues and a lemon '86 Aerostar and my dad's brand loyalty came to an end in the late '90s with his purchase of a fourth-gen Maxima. I saw a mid-90s Thunderbird the other day for the first time in ages and it's still a fairly handsome design. Shame the mechanicals were such a letdown.
  • FreedMike It's a little rough...😄
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