Spot the Difference: Mini Unveils Tweaked 2019 Cooper Line

Steph Willems
by Steph Willems

Remember when TV shows used to replace a troublesome actor, only to keep the same character hanging around? Like Aunt Vivian from Fresh Prince, or Darren from Bewitched? This is not like that at all.

For its 2019 Mini Cooper lineup, the names stay the same, and so does the look. Even eagle-eyed observers will have to search high and low for design features not present on 2018 models, but trust us —they’re there. One such change is so British, it hurts.

Starting up front, the 2019 Coopers — two-door, four-door, and convertible — boast revamped headlamps modules. Both entry-level halogen units and upmarket LED clusters see tweaks, with the LED peepers now offering increased brightness. More noticeable is the LED light ring encircling the headlamps, which serves as a daytime running light. The strip now runs the full circumference of the lamp.

Shocking, we know, but Mini’s photographs don’t lie. Out back, the taillights now inform every following driver that This Is A British Car. Both taillights carry a Union Jack design, etched out in LEDs. As Mini explains, “The turn indicators are horizontally arranged and the brake lights are vertically aligned, with the tail light additionally representing the diagonal lines of the British flag.”

Surely, the late Roger Moore would have approved. Connery, probably not so much.

We’ve already told you about Mini’s new badge, which appears in all the expected locales. Besides that, the only new external change is the addition of new 17-inch light alloy wheel designs to the options roster.

Inside, customization is the name of the game. If you’re already driving a Mini, chances are you’re something of an individualist — so why not demand a custom interior? Through the Mini Yours Customized program, buyers can do exactly that. Through Mini’s online customizer, and thanks to 3D printing and laser etching, customers “can choose between various colors, patterns, surface structures and icons, as well as contributing their own texts and adding a touch of personal style to the design,” the automaker claims.

Customizable items include side scuttles, decorative strips for the interior on the passenger side, LED door sill finishers, and LED door projectors. Yes, you read that right. The new Mini features an available light projector located in the side mirror that lets everyone nearby know you’re driving a Mini Cooper, and not, say, a Toyota Highlander.

If personalizing your Mini seems like a bridge too far, there’s still three new exterior paint colors to choose from, a blacked-out package for those who like their Minis menacing, a Piano Black interior option, and available Malt Brown Chesterfield upholstery, which sort of sounds like a beer.

All Minis gain a 6.5-inch infotainment touchscreen, but there’s an 8.8-inch unit with navigation for those willing to shell out a few more pounds (euros?). In both cases, the user interface has undergone changes and added features. An expanded range of connectivity options is also available.

We’re assuming there’s zero changes under the hood, as Mini’s announcement leaves powertrains unmentioned. So, expect the return of the turbo 1.5-liter three-cylinder in base models and the turbo 2.0-liter four in Cooper S trim.

[Images: BMW of North America]

Steph Willems
Steph Willems

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  • Jkross22 Jkross22 on Jan 10, 2018

    Oh Mini. Let me know when you put pricing in line with your product.

    • See 2 previous
    • Russycle Russycle on Jan 11, 2018

      @stuki Customization. You can pretty much get any combo of options you want, and MINI dealers are happy to order your car optioned just how you want it. Then the enthusiasts here who claim they pine for that complain they're more expensive than the competition. Well, duh.

  • Krhodes1 Krhodes1 on Jan 10, 2018

    I want to like Minis. I like the idea of them, I like the way they drive. But the too cuteness, especially inside grates on me. I wish BMW would just sell a proper 1-series hatch here. The Mini fun in a grownup suit. For too cute and fun I find the Fiat 500 to be far more so than the Mini but in a more appealing way for WAAAAAY less money. Mini tries too hard and costs too much.

  • JLGOLDEN Enormous competition is working against any brand in the fight for "luxury" validation. It gets murky for Cadillac's image when Chevy, Buick, and GMC models keep moving up the luxury features (and price) scale. I think Cadillac needs more consistency with square, crisp designs...even at the expense of aerodynamics and optimized efficiency. Reintroduce names such as DeVille, Seville, El Dorado if you want to create a stir.
  • ClipTheApex I don't understand all of the negativity from folks on this forum regarding Europeans. Having visited the EU multiple times across different countries, I find they are very much like us in North America-- not as different as politicians like to present them. They all aren't liberal "weenies." They are very much like you and me. Unless you've travelled there and engaged with them, it's easy to digest and repeat what we hear. I wish more Americans would travel abroad. When they return, they will have a different view of America. We are not as perfect or special as we like to believe. And no, many Europeans don't look up to America. Quite the opposite, actually.
  • Dwford Let's face it, Cadillac is planning minimal investment in the current ICE products. Their plan is to muddle through until the transition to full EV is complete. The best you are going to get is one more generation of ICE vehicles built on the existing platforms. What should Cadillac do going forward? No more vehicles under $50k. No more compact vehicles. Rely on Buick for that. Many people here mention Genesis. Genesis doesn't sell a small sedan, and they don't sell a small crossover. They sell midsize and above. So should Cadillac.
  • EBFlex Sorry BP. They aren’t any gaps
  • Bd2 To sum up my comments and follow-up comments here backed by some data, perhaps Cadillac should look to the Genesis formula in order to secure a more competitive position in the market. Indeed, by using bespoke Rwd chassis, powertrains and interiors Genesis is selling neck and neck with Lexus while ATPs are 15 to 35% higher depending on the segment you are looking at. While Lexus can't sell Rwd sedans, Genesis is outpacing them 2.2 to 1.Genesis is an industry world changing success story, frankly Cadillac would be insane to not replicate it for themselves.
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