Buy/Drive/Burn: Alternative Japanese Compacts From 1998

Corey Lewis
by Corey Lewis

Our last two Buy/Drive/Burn entries covered the 1998 and 2008 versions of three mainstream Japanese compact sedans: Civic, Corolla, and Sentra. Today we look at the alternative offerings in 1998 from Mazda, Mitsubishi, and Subaru.

Our last comparison focused on the cheapest model of each compact. Here, because the Subaru has all-wheel drive standard and is more expensive, we’ll focus on a price point instead: $15,000.

Mazda Protegé

For 1998, the eighth-gen Protegé is in its final year; it’s been with us since 1994. Available in hatchback and all-wheel drive styles elsewhere, the North American market receives Protegé strictly as a sedan with front drive. Three trims are offered this year, DX, LX, and ES. Protegé’s price ranges from $12,000 to $15,000. A top-tier ES with a five-speed manual is powered by Mazda’s 1.8-liter inline-four, good for 122 horses. Yours for $15,295.

Mitsubishi Mirage

Mirage entered its fifth generation in 1995, at which point it grew from subcompact to compact size class. Coupe, hatch, and sedan varieties are offered in most markets, and Mitsubishi sends the coupe and sedan to North America (like the Protegé, sans all-wheel drive). Mirage is offered in both its body styles across two trims, DE and upscale LS. In an interesting pricing tactic, in base DE trim the Mirage coupe is cheaper than the sedan by around $2,000. Swap the trim for LS, and the coupe is about $1,000 more expensive than the sedan. Our five-speed LS sedan is powered by a 1.8-liter inline-four that produces 113 horses. The value option Mirage asks $13,300.

Subaru Impreza

While initially available with front- or all-wheel drive, Subaru changed tact in 1997 and made their all-wheel-drive power train standard on every car the company offered in North America. Subaru has made the first-gen Impreza for a while now, as it arrived in 1993. Here in present times, Impreza is available in base L, very sporty RS, and a cladded Outback Sport trim which will likely not catch on with consumers. Body styles cover coupe, sedan, and wagon. Our choice today is the base L sedan, with manual transmission and 2.2-liter boxer four. That engine produces our top power of the trio: 137 horses. But boy are they gruff. Yours at a heady $15,895.

Which of the three alternative compacts is worth a Buy?

[Images: Mazda, Mitsubishi, Subaru]

Corey Lewis
Corey Lewis

Interested in lots of cars and their various historical contexts. Started writing articles for TTAC in late 2016, when my first posts were QOTDs. From there I started a few new series like Rare Rides, Buy/Drive/Burn, Abandoned History, and most recently Rare Rides Icons. Operating from a home base in Cincinnati, Ohio, a relative auto journalist dead zone. Many of my articles are prompted by something I'll see on social media that sparks my interest and causes me to research. Finding articles and information from the early days of the internet and beyond that covers the little details lost to time: trim packages, color and wheel choices, interior fabrics. Beyond those, I'm fascinated by automotive industry experiments, both failures and successes. Lately I've taken an interest in AI, and generating "what if" type images for car models long dead. Reincarnating a modern Toyota Paseo, Lincoln Mark IX, or Isuzu Trooper through a text prompt is fun. Fun to post them on Twitter too, and watch people overreact. To that end, the social media I use most is Twitter, @CoreyLewis86. I also contribute pieces for Forbes Wheels and Forbes Home.

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  • Bullnuke Bullnuke on Oct 14, 2021

    My fathers last vehicle was a '95 Mazda Protege. It may have been a good handling car but it was so gutless that I couldn't flog it enough to try out the handling other than around a corner at the traffic light. It was a pretty harmless vehicle for an 83-year old man to drive around town.

  • Pianoboy57 Pianoboy57 on Oct 14, 2021

    Will there be a Buy Drive Burn for European compact sedans for 1998 that were sold in North America?

  • Oberkanone How long do I have to stay in this job before I get a golden parachute?I'd lower the price of the V-Series models. Improve the quality of interiors across the entire line. I'd add a sedan larger then CT5. I'd require a financial review of Celestiq. If it's not a profit center it's gone. Styling updates in the vision of the XLR to existing models. 2+2 sports coupe woutd be added. Performance in the class of AMG GT and Porsche 911 at a price just under $100k. EV models would NOT be subsidized by ICE revenue.
  • NJRide Let Cadillac be Cadillac, but in the context of 2024. As a new XT5 owner (the Emerald Green got me to buy an old design) I would have happy preferred a Lyriq hybrid. Some who really like the Lyriq's package but don't want an EV will buy another model. Most will go elsewhere. I love the V6 and good but easy to use infotainment. But I know my next car will probably be more electrified w more tech.I don't think anyone is confusing my car for a Blazer but i agree the XT6 is too derivative. Frankly the Enclave looks more prestigious. The Escalade still has got it, though I would love to see the ESV make a comeback. I still think GM missed the boat by not making a Colorado based mini-Blazer and Escalade. I don't get the 2 sedans. I feel a slightly larger and more distinctly Cadillac sedan would sell better. They also need to advertise beyond the Lyriq. I don't feel other luxury players are exactly hitting it out of the park right now so a strengthened Cadillac could regain share.
  • CM Korecko Cadillacs traditionally have been opulent, brash and leaders in the field; the "Standard of the World".That said, here's how to fix the brand:[list=1][*]Forget German luxury cars ever existed.[/*][*]Get rid of the astromech droid names and bring back Seville, Deville, Eldorado, Fleetwood and Brougham.[/*][*]End the electric crap altogether and make huge, gas guzzling land yachts for the significant portion of the population that would fight for a chance to buy one.[/*][*]Stop making sports cars and make true luxury cars for those of us who don't give a damn about the environment and are willing to swim upstream to get what we really want.[/*][*]Stop messing around with technology and make well-made and luxurious interiors.[/*][*]Watch sales skyrocket as a truly different product distinguishes itself to the delight of the target market and the damnation of the Sierra Club. Hell, there is no such thing as bad publicity and the "bad guy" image would actually have a lot of appeal.[/*][/list=1]
  • FreedMike Not surprisingly, I have some ideas. What Cadillac needs, I think, is a statement. They don’t really have an identity. They’re trying a statement car with the Celestiq, and while that’s the right idea, it has the wrong styling and a really wrong price tag. So, here’s a first step: instead of a sedan, do a huge, fast, capable and ridiculously smooth and quiet electric touring coupe. If you want an example of what I’m thinking of, check out the magnificent Rolls-Royce Spectre. But this Cadillac coupe would be uniquely American, it’d be named “Eldorado,” and it’d be a lot cheaper than the $450,000 Spectre – call it a buck twenty-five, with a range of bespoke options for prospective buyers that would make each one somewhat unique. Make it 220 inches long, on the same platform as the Celestiq, give it retro ‘60s styling (or you could do a ‘50s or ‘70s throwback, I suppose), and at least 700 horsepower, standard. Why electric? It’s the ultimate throwback to ‘60s powertrains: effortlessly fast, smooth, and quiet, but with a ton more horsepower. It’s the perfect drivetrain for a dignified touring coupe. In fact, I’d skip any mention of environmental responsibility in this car’s marketing – sell it on how it drives, period.  How many would they sell? Not many. But the point of the exercise is to do something that will turn heads and show people what this brand can do.  Second step: give the lineup a mix of electric and gas models, and make Cadillac gas engines bespoke to the brand. If they need to use generic GM engine designs, fine – take those engines and massage them thoroughly into something special to Cadillac, with specific tuning and output. No Cadillac should leave the factory with an engine straight out of a Malibu or a four-banger Silverado. Third step: a complete line-wide interior redo. Stop the cheapness that’s all over the current sedans and crossovers. Just stop it. Use the Lyriq as a blueprint – it’s a big improvement over the current crop and a good first step. I’d also say Cadillac has a good blend of screen-controlled and switch-controlled user interfaces; don’t give into the haptic-touch and wall-to-wall screen thing. (On the subject of Caddy interiors – as much as I bag on the Celestiq, check out the interior on that thing. Wow.)Fourth step: Blackwing All The Things – some gas, others electric. And keep the electric/gas mix so buyers have a choice.Fifth step: be patient. That’s not easy, but if they’re doing a brand reset, it’ll take time. 
  • NJRide So if GM was serious about selling this why no updates for so long? Or make something truly unique instead of something that looked like a downmarket Altima?
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