Lexus Continues Teasing Next-Gen GX SUV

Matt Posky
by Matt Posky

With the 2024 Lexus GX forthcoming, the manufacturer has been issuing teasers to whet the public appetite. Thus far, it seems like the company will be offering a boxy design hoping to balance a rugged aesthetic without sacrificing a sense of luxury. But the initial teasers looked extremely aggressive, undermining the premium nature of the brand. 

But Lexus issued another teaser image this week, offering a better sense of the vehicle that’s slated to debut next month. 


This is the best look we’ve had at the SUV and undoubtedly proves that the automaker has indeed leaned into hard angles. The design is incredibly boxy with a lot of straight lines separating body panels. Considering the vehicle’s off-road bend, that’s probably not going to upset too many people. However, it was assumed that the GX would attempt to upgrade its on-road manners after swapping to the TNGA-F platform. 


Looks aren’t necessarily indicative of how something drives. But the automaker having focused on a rugged-looking exterior that evokes a sense of traditional SUVs would seem to suggest that it wants consumers to see the GX as remaining focused on tackling rougher terrain. 


The only other details we’re getting from the teaser shows that the model comes with a full-width taillight, a lot of glass, and the most upright D-pillar you’re likely to come across. It looks pretty good from the rear. But your author has concerns that Lexus might go mad with another oversized plastic grille. 


While a matter of taste, and something that definitely works on several of the brand’s products, it doesn’t bring forth any assumptions about Lexus being premium luxury vehicles. For some of us, they’re just too reminiscent of the ridiculous grilles that came on oversized body kits teens used to slap on beat-to-death imports. But it’s best not to issue final judgment until we’ve actually seen what the company has on offer. 


Lexus’ official debut for the next-generation GX takes place on June 8th.

[Image: Toyota Motor Corp]


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Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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 4 comments
  • Tassos Tassos on May 26, 2023

    Lexus can do whatever it wants, but WHY do you have to FALL FOR IT and waste TTAC articles on such WORTHLESS DRIVEL, Matt?


    I know you are much better than that.


    So please no more inane, idiotic "teaser" articles that tease NOBODY.

    • Analoggrotto Analoggrotto on May 26, 2023

      Robin - I'll take the opportunity to remind you what TTAC stands for : The Tassos About Cars.


  • Dukeisduke Dukeisduke on May 30, 2023

    I don't like how they've changed their nameplates and font from the Star Trek-ish LEXUS, to L E X U S, kinda like VW's lettering on the back of the T A O S, or those stick-on letters you can buy at the parts store that people use to their own names on the back of their cars.

  • 3-On-The-Tree Tassos, I’m have several different responses yeti your question.[list=1][*] I didn’t buy the corvette for the sole purpose of highway travail, I got it because my dad had a 57 Corvette with 2 four barrel carbs and. 283 V8. I wanted a corvette and a friend who has a custom car performance shop said to get the newest one you could afford.[/*][*]. Letting a car sit is the worst thing for it so it was my daily driver when I was still in the army 30 miles to the base round trip, 160 miles to Tucson form my doctors appointments and VA stuff. My POS 2014 F150 was constantly in the shop for both turbos, two rear main seals, timing chain, transmission. So I was in the process of selling that.[/*][*]But the most important point is that everyone has an opinion and it doesn’t matter what car a person buys or what they use it for.[/*][/list=1]
  • EBFlex About time the corpse does something right.I wonder where he got the idea....
  • Ajla And in case anyone was interested, yes this tariff does also apply to Polestars, Lincolns, Teslas, Buicks, etc.
  • SCE to AUX NPR had an interesting piece on this situation just yesterday, and it turns out that Biden has actually expanded the Trump China tariffs rather than roll them back.However, rather than using the usual shotgun approach employed by past Presidents, Biden's tariff hikes are directed at green/clean energy items which also include non-automotive things such as solar panels.So it looks like the IRA's selective anti-China incentives are part of a larger green agenda, but the plan could backfire if consumers simply choose non-green products instead.Not to mention that it takes gobs of tax money to create the jobs our leaders promise. One calculation put the cost of each new US job created in the solar panel industry at $800k (grain of salt here).Historically, tariffs have been applied after elections, as a reward to those who supported the winning candidate. Of course, this one is happening before the election. Both have political timing, but their economic benefit is doubtful at best, usually injuring the nation who imposes the tariffs.The EU is also getting in on the act, so we could be facing an economic world war over the sourcing of green products. Sadly, if China wasn't an oppressive communist state, we wouldn't even be having this discussion.
  • BlackEldo My initial reaction to the interior was "well, they have to leave something on the table to sell the equivalent-sized Lexus." Then I saw the MSRP...
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